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September 2016

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Uma Wang SS17

The Uma Wang summer 2017 was inspired by the great depths of the desert, in search of past civilizations and hardships of nature. Since the desert is a strong element, the collection itself is very feminine and delicate through flowing dresses. A great novelty of this collection were the prints, shown for the first time in the brand’s history. There were pictures of the daily lives of North African villages taken by the designer during her travels. The color palette was developed in shades of white, blue and beige. Take a look: IT- L’estate 2017 di Uma Wang è stata ispirata dalla grande profondità del deserto, alla ricerca di civiltà passate e dalle avversità della natura. Siccome il deserto è un elemento forte, la collezione a sua volta è molto femminile e delicata attraverso abiti fluttuanti. Una grande novità di questa collezione sono state le stampe, mostrate per la prima…

Francesco Scognamiglio SS17

Francesco Scognamiglio, who also dressed Beyoncé, presented his collection at the Milan Fashion Week. After the experience in the last Haute Couture season, it seems to have developed and evolved the designer’s creativity, which in ready-to-wear runway has led one of the best collections ever presented by him. The inspiration was born in his childhood memories, like the circus, the clowns’ melancholy and even the silvery sheen of soap bubbles. But the inspiration goes beyond, while also exploring the memories of his father’s closet, an aristocratic man, and such featured a first-class and oversized wardrobe. Each Look has had a rich and unique detail, like a jacquard in gold brocade. Take a look: IT-  Francesco Scognamiglio, stilista che ha vestito anche Beyoncé, ha presentato la sua collezione durante la settimana della moda di Milano. Dopo l’esperienza nella stagione Alta moda, sembra essersi sviluppata ed evoluta la creatività del designer, che…

Francesco Scognamiglio Backstage with Clinique

Following, from behind the scenes, a preparation for a fashion show is very exciting, because it allows you to see step by step the rush, the details and the personal touch of the designer. This season we have followed the preparation of the models for the show by Francesco Scognamiglio. Clinique was responsible for make-up, with Jabe, the super makeup artist. The look chosen for the show was something very soft, light and natural. Among the “Must-Have” products that were used to arrive perfectly to the result, we can mention: Clinique Smart Treatment Oil, Clinique Even Better Foundation, Clinique Airbrush Concealer. We made some photos especially for you: IT- Seguire, da dietro le quinte, la preparazione di una sfilata di moda è molto eccitante, in quanto permette di notare passo dopo passo la corsa, le prove e il tocco personale del designer. In questa stagione abbiamo seguito la preparazione delle…

Mascara Maybelline Push Up Drama Indecent Black

After the 7 deadly sins, Maybelline decided to invent the eighth, indecency, launching the new mascara Push Up Drama Indecent Black. The mascara brings ultra blacks pigments that increase by far the intensity of the look . Thanks to the exclusive applicator with the “cup” shaped bristles which raise the eyelashes to 45 °, in simple and few steps you get a visible result! Have a magnetic look that catches the eye, completely changes a woman. When we look in the mirror and we see us beautiful and fascinating, it seems that the security and self-esteem grow quickly. But besides using the right products and which emphasize our beauty, you should use them sparingly to get the best result possible, aka have a seductive look! A helpful and important tip that Culture & Trend can give you to get the desired magnetic eyes is to apply mascara from root of…

Heineken x F1®

In the first week of September, Monza hosted the Grand Prix Formula 1, an elite sport, in which the action and intensity run side by side during the event. To celebrate the Grand Prix, Heineken has officially announced its partnership with Formula 1, and the news was accompanied by two advertising campaigns: “When you drive, never drink” and “More Than a Race”. For each spot, a main character, both characters have a great recognition in the F1 world. For the first spot, Heineken, a pioneer in the promotion of responsible alcohol consumption, leading Jackie Stewart, saying: “When you drive, never drink”, which reinforces the message that when you have to drive, the only option is to absolutely not drinking alcohol! The second campaign, brings starring David Coulthard, ex Formula 1 driver. The ad is based on the concept of showing that F1 is not only a contest of two hours,…