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Giada – SS18

Another exciting parade took place during the MFW, and this is the Italian brand Giada, who for the next summer sought inspiration in the blueprints of Susan Weil and José Betancourt. Landscaping and botanical images and portraits emerge from offset photographic images and become the icon of the collection, building a precious imaginary world.” The color palette is made with various shades, especially gray and white, protagonists of this collection. The silhouettes are developed vertically and are constructed in fluid lines that give a very special line to skirts and trousers. The classic maxi shirt turns into a cotton and silk coat, a blouse or even a dress, and it’s not just the piece that undergoes metamorphosis, especially accessories and jewels. To find out more about Jade’s world, check out the photos below:

Stella Jean – SS18

Stella Jean always has exciting shows, and for the spring / summer of 2018 the show wasn’t different. La Paz and Bolivia are the places where the designer has sought inspiration for her new lively collection! Following her heritage, Stella Jean has been dragged from the legendary story that these women of this place write each day. Indigenous women with hair wrapped in long braids, discriminated for decades mainly because of their clothes, are known to proudly impose their independence. The whole collection wears strong garments, like the character of the idealized woman by Stella, a strong Latin woman who struggles for her goals.” The garments represent exactly the concept of empowerment of women, with colorful and traditional clothes that is characterized by a spectacular encounter of pride and power!

Aquilano.Rimondi SS18

The Milan fashion week has began, and one of the first shows we had the pleasure to see was the brand Aquilano Rimondi, which for the spring / summer 2018 brought the graphic sense of the essential geometries along with a very practical elegance. All these well-combined elements are suitable for a woman who wants to be sporty without having to give up on elegance. In fact, the simple mix of primary colors and brand logo give life to energy-generating garments.” Essential cuts, asymmetrical and plisse shapes are able to create harmoniously ultra-natural femininity. The white shirt, iconic piece and brand DNA are reinterpreted and redesigned in large volumes. The knit and vinyl are some of the precious and natural fabrics that worked with an Italian tailoring, which made it possible to produce high quality fabric!

Plein Sport – SS18

Welcome to a futuristic vision of gladiatorial combat, a world where only the strongest survive and win is the only goal. Let the games begin, this is the sports line signed by Philipp Plein, the so called Plein Sport! Culture & Trend went to check out the gym line show for next spring / summer 2018 which has a complete segment of clothes and accessories for sports, such as: hoddies, sweatshirts, leggings, vests, all produced with technical and innovative fabrics designed to adapt and change according to the demands of the body during the workout, keeping the body temperature cool while the temperature caused by the exercises increases, and keeping dry as the exercise intensifies. The Plein Sport line combines materials of netting and streching, making each piece move along with the body. The news of the collection are the sneakers, including an extensible sock version, incorporating a unique cutting…